NEWS AND UPDATES
OVERVIEW
This page has links to Marketek news, resources and web marketing updates. I am currently working on articles related to AI and optimization, and to data management with Google Analytics 4. Hopefully they will be posted by March 2024.
Marketing Under Uncertainty
Article from April 28, 2020, also published in the BYPR email newsletter. The article discusses SEO and paid search.
Web Analytics
An article published June 2020 in the BYPR email newsletter. This article discusses analytics under uncertainty.
I was interviewed for a podcast that aired in Feb 2022. https://bizmktg.com/podcasts/050-an-introduction-to-google-analytics-for-small-business/